So, I'm On a Road Trip...

I'm cruising around Arizona, meeting athletes and cyclists of the like, and two things have come to my attention. First: A ton of athletes have heard of—and are using—BETA RED Pre-Workout Formula. (Excellent!) Second: Despite their use, many are unclear of BETA RED's performance benefits. (Alrighty then!) In light of these discoveries, I've compiled a basic breakdown of BETA RED:

What is BETA RED? 

BETA RED is a blend of nitrate-rich beet juice powder and performance-enhancing amino acids (Beta Alanine, Citrulline Malate, and Betaine).

What's with the beets?

Research has backed beet juice’s naturally-occurring nitrates as being responsible for its famous endurance-enhancing effects. To capitalize on the beets benefits, we tested beet juice powder from every supplier we could find to make sure we had the highest nitrate content.

Rebecca Gross with BETA RED and bikes

So, What Makes BETA RED special

Well, we put extensive research into finding the highest nitrate content because some products—especially those produced at higher temperatures—have lower nitrate levels. We don't want you to lose the valuable nitrate goodness; it's kind of the "secret sauce."

I meet a lot of well-intentioned people who purchase whole beet powder in the name of saving money, but here's what they don't realize: whole beet powder's nitrate content is much lower than comparably produced beet juice powder, due to the inclusion of fibers and other nutrients. While good for overall health, it's not as effective for boosting endurance.


It's important to note that the amino acids we use (Beta-alanine, Citrulline Malate, and Betaine) are unique with their performance-enhancing effects. These aren't just your standard essential amino acids, which don't have any direct endurance benefit.

How does it work? 

Naturally-occurring nitrates in beet juice allow you deliver more oxygen to working muscle, while our unique amino acid blend allows your body to do more with this extra O2. (Cool.)

It's a one-two punch that allows you to go harder with sustained efforts, and produce more anaerobic bursts—like sprinting out of a corner or closing the gap between you and that competitor's wheel in front of you. 

Why should I use it? 

You work hard to improve your fitness and deserve to get the most from training. BETA RED lets you go deeper during workouts to improve conditioning, and race harder to show off your hard-earned results.

Whether you're pinning a number on your jersey and lining up against elite competitors or just riding hard with friends, we're psyched that BETA RED helps maximize your performance. 

So, that's my road trip brain dump. Thanks for listening, reading, riding, etc. You're awesome. 

- Brian Maslach 

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